Summer School: Explore Digital Methods and AI in Consumer Culture Research, Como, Italy,

The University of Milan is excited to announce the 3rd edition of the Summer School in Digital Methods for Critical Consumer Studies, scheduled to take place in Como, Italy, from September 22 to 26, 2025. This prestigious program offers a unique opportunity for master’s and PhD students, early-career researchers, and professionals to dive into cutting-edge methodologies at the intersection of AI, digital methods, and consumer culture.

Theme of the Year: AI as a Methodological Resource

The central theme for this year is:
“Artificial Intelligence as a Methodological Resource and its Applications for Consumer Culture Research.”
The Summer School will explore how AI technologies, including large language models (LLMs), can be harnessed in consumer culture research — while also critically examining their implications and limitations.

What to Expect

Participants will benefit from:

  • Lectures, hands-on workshops, and group projects
  • Keynote talks by renowned international scholars
  • A collaborative environment focused on digital and AI-driven research tools

Confirmed keynote speakers include:

  • Joonas Rokka, Emlyon Business School
  • Giorgia Aiello, University of Milan
  • Gabriele Colombo, Politecnico di Milano

This program is especially suited for students and researchers seeking to enhance their digital research skills and apply innovative tools to consumer culture, media, and communication studies.

Organizers and Collaborators

This Summer School is organized by the University of Milan, in collaboration with:

  • SOMET – PhD Programme in Sociology and Methodology of Social Research
  • Milan School of Media and Communication
  • PhD in Communication Science and Practice, University of Pavia

Application Details

  • Deadline: June 6, 2025
  • How to apply: Send your CV and a presentation letter (including a short bio, research interests, and motivation) to laura.bruschi@unimi.it

Whether you are a student or an early-career academic looking to enrich your research with AI-powered tools, this Summer School offers an outstanding opportunity to learn, collaborate, and innovate.

For more details and submission: https://dmcs.lakecomoschool.org/


(The information shared here is sourced from official websites and has been reviewed by Media Research for relevance and authenticity. However, we advise caution, as there may still be potential risks. Please avoid sharing any sensitive personal information when applying. The Image is AI generated)

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