King’s College London, in collaboration with the British Film Institute (BFI) opened applications for a fully funded doctoral studentship under the AHRC Collaborative Doctoral Partnerships (CDP) scheme. This exciting opportunity is designed for researchers interested in the intersection of artificial intelligence, screen culture, and public values.
🔍 Research Topic
Title: From Narratives of Value to Valuable Algorithms: A Decade of Promotional Screen Culture in the UK Seen by Machine
This project seeks into the evolution of televised advertising in the UK, analyzing how social and economic values have been encoded in commercials since 2016. A key aspect of the research involves using computational methods to analyze a vast collection of broadcast data, providing insights into how machine vision interprets visual narratives of value.
The successful applicant will work with experts from King’s College London’s Department of Digital Humanities and the BFI’s Screen Archive team, making it a truly interdisciplinary project.
🗓️ Key Dates
- Start Date: October 2025 (with flexibility for later entry in the academic year)
- Application Deadline: 13 June 2025.
📌 Eligibility & Selection Criteria
- Open to UK and international applicants
- Ideal for candidates with:
- A Master’s degree in relevant fields (Digital Humanities, Cultural Studies, Media, AI in the Arts, etc.)
- Or equivalent professional experience (especially in screen heritage or data analysis)
- Strong interest in both computational approaches and cultural/media research
Diversity is strongly encouraged — applicants from varied academic and professional backgrounds are welcome.
💰 Funding & Support
- Full tuition coverage
- Annual stipend (aligned with UKRI/AHRC rates — approx. £18,622 for 2024, subject to updates)
- Research Training and Support Grant (RTSG) included
- Access to training, events, and resources from both KCL and the wider CDP cohort network
🔗 Learn More & Apply
For the official announcement and application guidelines, visit the King’s College London Funding Page.
(The information shared here is sourced from official websites and has been reviewed by Media Research for relevance and authenticity. However, we advise caution, as there may still be potential risks. Please avoid sharing any sensitive personal information when applying.)
If you have any questions regarding abstract or proposal submissions, feel free to contact us for a research consultation via WhatsApp or email at contact@mediaresearch.co.in.
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